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Flow State
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Wellness

Flow State

Mood-enhancing supplements with gradients for every desired state

Overview

Flow State is a mood-enhancing supplement brand. Different gradients emphasize different desired states — calm, focus, lift — so each flavor feels like its own mode. Brand identity, visuals, and three flavor SKUs were designed as one cohesive system.

Scope

  • ·Brand identity design
  • ·Packaging design
  • ·3 flavors designed
  • ·Gradient-led visual system

Project led by Aureate Design.

The work

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